Performance Marketing at its best @ Rupiz Media

Released on: March 31, 2008, 12:38 am

Press Release Author: Rupiz Media

Industry: Internet & Online

Press Release Summary: Affiliate Marketing is often known as \"Performance
Marketing\", precisely because it follows the Pay-on-Performance model. This model
can also be called the modern version of the \"finders\'-fee\" model, albeit with a
twist that advertisers only pay their publishers when a new client introduction
results in sales or lead generation. This model involves low-risk and is highly
rewarding. Quite appropriately, Rupiz Media, a premier Online Marketing Agency, is
of the same view.

Press Release Body: A flagship of the Rupiz Infotech group, Rupiz Media, is an
established name in the UK Online Marketing Industry. The company boasts of a rich
portfolio of clients from diverse industry backgrounds which include Real Estate,
Finance, Telecom and Mobile Telephony. Offering a cache of services which include
Search Marketing and Web Application Development, the company is renowned for the
Online Reputation Management for its clients.

The superb efficiency of the organisation in carrying out its operations effectively
can be attributed exclusively to the Pay-on-Performance model employed by Rupiz
Media. This has benefited its merchant base upfront. Merchants pay only for results
which could either be a visitor making a purchase or filling up a form on the
merchant\'s website.

Meenakshi Wali, Co-Founder and Business Head, Rupiz Media, states,\" We have gone for
the Pay-on-Performance model because CPA and CPS are fair models. Since the referred
visitors need to do more than just visit the merchant\'s website, affiliates have to
make sure that they send the best targeted traffic to the merchant in order to
increase their commissions. The risk and loss is hence shared between the affiliate
and the advertiser.\"

Besides the Pay-on-Performance model, Rupiz Media also offers a host of other
benefits which include zero set-up and maintenance costs for its clients. The
optimization mechanism that the company follows is called the \"Search Matrix\".
Meenakshi Wali further elaborates \"Search Matrix is an in-house laboratory-built
search methodology which aims to provide maximum efficiency for each search campaign
undertaken.\" Besides, the company offers real-time tracking and reporting by
employing advanced Pixel Tracking software.

Adopting the Pay-on-Performance model has surely worked out well for Rupiz Media.
There has been a considerable increase in the affiliate and merchant base of the
organisation. Further, the company has successfully retained a majority of its
clients, something that can be spoken of as an achievement in the present scenario.
With all the recent successes, Rupiz Media is surely making all the right moves to
make it to the top of the global online
marketing
industry.



Web Site: http://www.rupizmedia.com/

Contact Details:
Rupiz Media
H-23,
Sector-63, Noida-201301,
Uttar Pradesh, India
Tel: +91-120-4216962
E-mail: press@rupizmedia.com
Site URL: http://www.rupizmedia.com/

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